Healthcare marketing events which might be of interest to you

There are now many more places in the UK where healthcare organisations and businesses can seek external help and specialist healthcare advice with embracing internet marketing, website design, search engine optimisation (SEO), web copywriting, online patient information, user groups and web casts. place to find out more is at a healthcare marketing seminar.

Another event in the HSJ Fundamentals Series is:

29th April 2008

Fundamentals of Marketing

At the Centennial Centre, Birmingham, B16

Fundamentals of Marketing

Key marketing principles, tools and techniques for all health providers

or

22nd May 2008

Marketing's contribution within the NHS

The Chartered Institute of Public Relations, 32 St James's Square, London

22nd May 2008

To learn more see the CIM Events Calendar

or

3rd June

Marketing's contribution within the NHS

This time at St James' University Hospital, Leeds

Marketing has often been viewed as anathema to the ethos of the NHS, but as the organisation inches its way towards becoming a patient-led service, marketing has a crucial role to play in making this happen.

The Chartered Institute of Marketing has worked with marketers from across the NHS to produce a White Paper, The real NHS: the benefits of a marketing approach, that explores the issues involved in adopting a marketing approach within the NHS, and looks at what marketing can deliver for the NHS, its 'customers', and its many stakeholders.

These events, first in London, and then in Leeds, mark the launch of The Chartered Institute of Marketing's White Paper, and attendees will hear David Thorp, Director of Research and Information at The Institute, present the key issues involved in marketing within the NHS and how marketing can help create a more customer-centric service.

For further details and to book your place at these events, please click on the appropriate link below:

London (see 22nd May above)

Leeds (3rd June 2008)

If you would like any more information on healthcare marketing, which events we will be at or to find out more about The Bridge, a specialist healthcare marketing compnay, please Contact us or call Carl on 0845 2581300.

Health Service Journal (HSJ) logo, courtesy of HSJ

Chartered Institute of Marketing (CIM) logo, courtesy of CIM





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